Welcome to the world of online trading and welcome to Live Trade Online! we seek to earn a core position in the dynamic and exciting world of online trading in Pakistan. With e-trading today accounting for over 4% of all equity trading in Pakistan, we here at Live Trade Online (LTO) bring together a team of highly dedicated professionals, industry standard applications, and business processes geared towards providing you – our valued customers, the best in online trading available in Pakistan today. We realize that ultimately it is you, the customer whom we value, and as such have developed strategies which separate us from the competition. With core competencies established in human talent, information technology resources, and equity portfolio management, we have developed and designed business processes aimed at providing value oriented services.

We here at LTO consider our services to be a cut above the rest. Our unique ability to provide in addition to superior online trading services, customized one-to-one marketing and portfolio management services is what distinguishes us from our competitors. Through a personalized marketing strategy we provide each customer at LTO the ability to mould our products and services to suit individual needs, while our individualized portfolio management services aim to design and develop an equity portfolio of short, medium and long term equities based on comprehensive risk assessment procedures.

Such customized services require a secure and reliable infrastructure and at LTO we provide such an infrastructure through the use of cutting edge technologies including the latest Intel Itanium® and Xeon® servers, comprehensive online business applications, industry standard security protocols and onsite/offsite backup procedures. Added to this our focus towards development of value oriented networks, have resulted in integration of our business processes with that of the Karachi Stock Exchange (KSE) and Central Depository Company (CDC), and numerous banking and financial institutions, ensuring our customers with real-time access to news and information, combined with reliability and security of transactions.

We have additionally focused on adding that special element of human touch into each of our products and services, by developing focal points for customer support services and business communication. Our back-offices consist of highly skilled professionals in the domain of research, information technology and operations management, designed to assist our core business functions in providing services which make LTO truly a leader in online trading.

Come join us at Live Trade Online! With a vision focused at settings standards in online trading, we intend on provide you – the customer with specialized products and services, and a unique business experience geared and designed ultimately for you.